domains

Your domain name is the means by which potential and current customers will be able to find your business online. Similar to the process of creating your business name, selecting the right domain is important to ensuring that people will remember your business and your corporate brand. As a business owner seeking to start an online business, you want to create the greatest impact and leave your business on the minds of visitors to your website. To achieve this, you will need to consider the following when deciding on a domain:

• Your domain must be easy to spell, type and does not include words that a potential visitor might misspell or slangs that will leave a user clueless as to how to type it.
• There are no strict rules about the length of a domain name, but shorter domain names are easier to remember. As a business, you want to avoid compl​ex domain names that will prevent users from accessing your online products and services.
• Your domain should include the required keywords that are associated with your business. Domain names that contain certain keywords are best for SEO ranking.
• A domain name extension is just as important as the name itself. There are a number of domain name extensions available and it is critical to select the appropriate one for your business.
  
• Brain storming for the right domain name includes thorough research to ensure that there are no legal impediments to using a desired name. The wrong domain name can significantly affect your online presence, jeopardize profit making traffic, and potentially weaken your brand. There are many examples in which the right domain name represented the foundation for online success.

Don’t leave such an important business decision to chance; you can rely on the expert team at Cavalier Technical Services (CTS) to carry out the necessary research and advise you on the highest yielding domain name options for your website. Together we will arrive at a domain name that will increase your online presence. 

At CTS, we can also assist you in navigating many new Top Level Domains (TLD), and advise you on a strategy to maintain your brand while making it convenient for your potential customers to find your site. Begin your online presence with the expert input from CTS. Call us today, so that we can take the steps to identify and secure the best domain name for your business.